Showing posts with label market share. Show all posts
Showing posts with label market share. Show all posts
Tuesday, February 4, 2014
Forecast: 2013: Androids tablets leading worldwide market share, says IDC. Chart.
Forecast: 2013: Androids tablets leading worldwide market share, says IDC. Chart.
WorldWide Tech & Science. Francisco De Jesùs.
Android, Tablet PC, Windows Mobile, iOS
WorldWide Tech & Science. Francisco De Jesùs.
According to the latest forecast from the International Data Corporation (IDC) Worldwide Quarterly Tablet Tracker, worldwide tablet shipments are expected to reach 221.3 million units in 2013, down slightly from a previous forecast of 227.4 million but still 53.5% above 2012 levels. Shipment growth is forecast to slow to 22.2% year over year in 2014 to a total of 270.5 million units. By 2017, annual market growth will slow to single-digit percentages and shipments will peak at 386.3 million units, down from the previous forecast of 407 million units.
One key factor to watch going forward is the mix of small vs. large tablets. The market has trended toward small tablets in a big way over the last 24 months, but the rise of large phones could well push consumers back toward larger tablets as the difference between a 6-inch smartphone and a 7-inch tablet isn't great enough to warrant purchasing both. Apple's launch of the iPad Air, a much thinner and lighter version of its 9.7-inch product, could herald another market transition back toward larger screens, presuming consumers are willing to pay the higher costs associated with bigger screens.
"In some markets consumers are already making the choice to buy a large smartphone rather than buying a small tablet, and as a result we've lowered our long-term forecast," said Tom Mainelli, Research Director, Tablets. "Meanwhile, in mature markets like the U.S. where tablets have been shipping in large volumes since 2010 and are already well established, we're less concerned about big phones cannibalizing shipments and more worried about market saturation."
A transition toward larger tablets could be a positive development for Windows tablets, which generally benefit from a larger screen area. Even so, Windows-based tablets are not expected to steal share from tablets running iOS and Android until the latter part of the forecast.
"For months, Microsoft and Intel have been promising more affordable Windows tablets and 2-in-1 devices," said Jitesh Ubrani, Research Analyst, Worldwide Tablet Tracker. "This holiday season, we expect a huge push for these devices as both companies flex their marketing muscles; however we still don't expect them to gain much traction. We're already halfway through the holiday quarter, and though there have been some relatively high-profile launches from the likes of Dell, HP, and Lenovo, we've yet to see widespread availability of these devices, making it difficult for Windows to gain share during this crucial period."
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Android, Tablet PC, Windows Mobile, iOS
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Tuesday, January 28, 2014
Q3 2013: Global smartphone Market share: #1 Samsung, #2 Apple and #3 Huawei .
Samsung & Huawei Outperform as Global Smartphone Shipments Reach Quarter-Billion Units in Q3 2013
Global smartphone shipments grew 45 percent annually from 172.8 million units in Q3 2012 to 251.4 million in Q3 2013. This was the first time ever that smartphone shipments exceeded a quarter-billion units in a single quarter. Smartphones accounted for 6 in 10 of all mobile phones shipped worldwide. The smartphone industry’s robust growth is being driven by strong demand for LTE models in developed regions like the US and 3G devices in emerging markets such as China.
Samsung grew 55 percent annually and shipped a record 88.4 million smartphones worldwide, capturing a record 35 percent marketshare in Q3 2013. Samsung shipped over two times more smartphones than Apple during the quarter. While shipments of the flagship Galaxy S4 model softened, solid demand for the new Note 3 phablet and for mass-market devices like the Galaxy Y helped to lift Samsung’s volumes.
Apple shipped 33.8 million iPhones worldwide in Q3 2013, up from 26.9 million a year earlier. Apple grew just 26 percent annually during Q3 2013, which is around half the overall smartphone industry average of 45 percent. Apple’s global smartphone marketshare has dipped noticeably from 16 percent to 13 percent during the past year. Nonetheless, we expect Apple to rebound sharply and regain share in the upcoming fourth quarter of 2013 due to high demand for its new iPhone 5s model.
Huawei was a star performer as global shipments grew 67 percent annually to 12.7 million units in Q3 2013. Huawei captured 5 percent marketshare and became the world’s third largest smartphone vendor. The popular P6 and G610 models have been among the main drivers of Huawei’s success. Huawei remains very strong at home in China, but its position is less robust in other major markets like the US and Europe. Huawei will need to expand aggressively in the American and European markets if it wants to seriously challenge the big two of Samsung and Apple next year.
Other findings from our research include:
* LG shipped 12.0 million smartphones worldwide for 5 percent marketshare in Q3 2013. LG grew 71 percent annually, making it the fastest-growing vendor among the top five brands. LG has been expanding rapidly in Europe, but China and India remain weak spots;
* Lenovo shipped 10.8 million smartphones worldwide for 4 percent marketshare and fifth position in Q3 2013. Lenovo is popular among mass-market consumers in China and it is expanding internationally. Two of the world’s top five smartphone vendors came from China -- Lenovo and Huawei.

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Wednesday, January 1, 2014
Europe: Windows Phone OS gaining traction. It is at just 1 % point behind Apple iOS. Samsung is #1.
WorldWide Tech & Science. Francisco De Jesùs.
According to new Kantar Worldpanel data, the Windows Phone operating system should also be added to the list. The latest numbers have Microsoft's smartphone OS just 1 percentage point behind Apple for OS market share sales in the country.
But it's not just in Germany where the OS gaining traction, the five biggest European smartphone markets seems to be warming to Microsoft's smartphone operating system as well.
What a difference a year makes
Last year, in the three-month period ending in August, Windows Phone captured a total of 5.1% smartphone OS market share sales in Great Britain, Germany, France, Italy, and Spain. But during the same time this year, that share had jumped to 9.2%, while iOS took 16.1%.
Great Britain gives Windows Phone the most love with a solid 12% of OS market share sales over the past three months. That's in stark contrast to U.S. consumers who handed over just 3% market share sales to the Windows Phone OS.
But the most important data coming from Kantar is that although Android took about 70% of European smartphone OS sales market share over the past three months, the research company thinks the little green droid has reached its saturation point in developed countries. As Kanta points out, "After years of increasing market share, Android has now reached a point where significant growth in developed markets is becoming harder to find."
The research company said that over the past three months Windows Phone achieved double-digit sales market share in two European countries – Great Britain and France – for the first time ever. This move coupled with iOS gains is expected to bring a slight retreat of the Android OS going forward. Part of the shift has come as Samsung has reached a saturation point in Europe and other OEMs move in.
Judging by the graph, Apple and other vendors still have a long way to go before catching up to Samsung, though.
Wind in the sails, but storms ahead
Kantar isn't the only one seeing gains for Windows Phone OS, thanks to Nokia . Last month, research firm IDC said in a press release that, "Nokia has clearly been the driving force behind the Windows Phone platform and we expect that to continue. However, as more and more vendors enter the smartphone market using the Android platform, we expect Windows Phone to become a more attractive differentiator in this very competitive market segment."
With Microsoft's pending acquisition of Nokia's devices and services segment, the company has the opportunity to build on the momentum it's gained in Europe. The big question is whether Microsoft can tap into the two the largest smartphone markets, the U.S. and China. Though the OS made a slight gain over the past three months in the U.S., it fell to just 2.1% in China from 4.7% the same time last year.
While Windows Phone gains in Europe are good news for Microsoft investors, gaining traction in the U.S. and China are going to be extremely difficult. This year, China will ship nearly one-third of all worldwide smartphone shipments, and it's imperative Microsoft make this market a top priority. Last month, Microsoft's VP of advertising and online, Frank Holland, said at a conference in Germany, "We are going to spend a lot of time in the next 12 months building a real presence on the low-end smartphone market with developing countries." Let's hope that means China sees a significant portion of that money to build the Windows Phone presence in the country. Though European market share is good, China is where the real growth is and Microsoft can't afford to pass it up.
Press Release:
30 September 2013
Windows Phone nears double digit share across Europe
Samsung begins to feel pressure from resurgent Sony, Nokia and LG
The latest smartphone sales data from Kantar Worldpanel ComTech, for the three months to August 2013, shows Windows Phone has posted its highest ever sales share of 9.2% across the five major European markets* and is now within one percentage point of iOS in Germany. Android remains the top operating system across Europe with a 70.1% market share, but its dominant position is increasingly threatened as growth trails behind both Windows and iOS.
Windows Phone has hit double digit sales share figures in France and Great Britain with 10.8% and 12% respectively – the first time it has recorded double digits in two major markets.
Dominic Sunnebo, strategic insight director at Kantar Worldpanel ComTech, comments: “After years of increasing market share, Android has now reached a point where significant growth in developed markets is becoming harder to find. Android’s growth has been spearheaded by Samsung, but the manufacturer is now seeing its share of sales across the major European economies dip year on year as a sustained comeback from Sony, Nokia and LG begins to broaden the competitive landscape.”
Dominic continues: “Windows Phone’s latest wave of growth is being driven by Nokia’s expansion into the low and mid range market with the Lumia 520 and 620 handsets. These models are hitting the sweet spot with 16 to 24 year-olds and 35 to 49 year-olds, two key groups that look for a balance of price and functionality in their smartphone’.
Across the globe
In the United States, Apple continues to grow strongly year on year and now makes up 39.3% of sales. This is set to spike in the coming months with the release of the iPhone 5S & 5C.
Apple and Android have recorded almost identical shares of sales in Japan – 48.6% and 47.4% respectively. However, news that the new iPhone range will be available on Japan’s largest carrier, NTT DoCoMo, for the first time, makes it likely that Apple will pull ahead of Android in this key market.
BlackBerry’s troubles continue; the operating system now accounts for just 2.4% of sales across the big five European markets* and 1.8% in the United States.
Smartphone % penetration in Great Britain stands at 67% in August, with 85% of devices sold in the past three months being smartphones.
*The big five European markets includes Great Britain, Germany, France, Italy and Spain.
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Friday, November 29, 2013
Android leads Internet mobile users traffic.Chart. Q3-2013.
WorldWide Tech & Science. Francisco De Jesùs.
According to webindex , in two short years Android has blown up the mobile market, going from 142m users (57% market share) to 709m users. This incredible growth is surely one of the most rapid marches to market dominance in history. iOS has also grown substantially from 75m users in Q2 2011 to 232m users in Q3 2013 (19% market share). The big loser is Symbian, which has fallen from a 20% market share to 5% in just two years. This is followed by Blackberry (down to 5% share) and Windows Mobile (6% market share), although Windows Mobile has recently started to grow again in 2013.
Interestingly, “Don’t know” has fallen from 20% market share to 5% market share, indicating how important the OS experience has become to users.
These results underline how mobile operating systems have radically reshaped the internet experience. Today, thanks to OS integration of internet services (e.g sharing via Twitter), in-built aggregation tools and the central positioning of app stores means the operating system is increasingly defining how we use the internet. This has far-reaching impacts across all aspects of digital behavior and can be crystalized in the example of the growth of messaging apps such as WhatsApp, Snapchat and Line. No longer do we need one service to do it all;operating systems promote the usage of an increasing number of services that do one thing, and do it well.
Related articles

Wednesday, November 13, 2013
Q3 2013: Is official, Samsung phones have conquered the planet Earth worldwide.
According to Strategy Analytics , Samsung has become NUMBER ONE phone vendor in all regions of this planet Earth.
Samsung achieved the impressive landmark of becoming the leading handset vendor in all global regions for the first time.
Releasing flag ship smartphones and then a smaller version of them, is certainly proven effective at moving units to markets in every corner of the world.
Samsung usually launches one or two flag ship smartphones a year.
Samsung number one handset vendor in all regions for the first time in Q3 2013.
Global handset shipments reached 420 million units during the third quarter of 2013, up 8% annually. Asia, North America and Central & Latin America were the world's fastest-growing regions, with Samsung, Apple and LG driving volumes higher. Coolpad, Lenovo and Alcatel registered the highest global growth, as the rise of the Chinese vendors continued, but Samsung achieved the impressive landmark of becoming the leading handset vendor in all global regions for the first time.
Amazon Samsung Galaxy Note 3 links
Samsung NX300 camera
Samsun Galaxy tab 3 7.0 WiFi only and with 3G

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Saturday, November 2, 2013
Q3 2013: Top 5 Smartphone Vendors Worldwide. Lenovo displaces LG says IDC
The worldwide smartphone market grew 38.8% year over year in the third quarter of 2013 (3Q13), according to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker.
Vendors shipped a total of 258.4 million smartphones in 3Q13, establishing a new record for units shipped in a single quarter by more than 9.0%. The previous high was 237.0 million units shipped in the second quarter of 2013.
In the worldwide mobile phone market (inclusive of smartphones), vendors shipped 467.9 million units in 3Q13 compared to the 442.7 million units shipped in 3Q12, representing 5.7% year-over-year growth. Third quarter shipments were up 7.0% when compared to the 437.4 million units shipped in 2Q13.
"The third quarter was up substantially over the previous quarter, which was also a record quarter for shipments, showing the real momentum of the smartphone market," said Ryan Reith, Program Director with IDC's Worldwide Quarterly Mobile Phone Tracker. "Price points have declined significantly, driven largely by low-cost Android solutions. This has helped China to become one of the fastest growing smartphone markets in the world, accounting for more than one third of all shipments last quarter. We expect this trend to continue going forward."
The Android smartphone platform has created vast opportunities for new vendors to get into the smartphone space and, in turn, has produced new competitive pressures at the top of the market. Vendors from outside the top 5 continue to control nearly half the worldwide smartphone market in terms of shipments.
"Beyond Samsung and Apple at the top of the rankings is a tight race of vendors trying to break out from the pack," says Ramon Llamas, Research Manager with IDC's Mobile Phone team. "In 3Q13, Chinese vendors Huawei and Lenovo moved past LG, and not far behind are two more Chinese companies, Coolpad and ZTE. Any of these vendors could change position again next quarter. But in addition to having close shipment volumes, they all have one key ingredient in common: Android. This has been a huge factor in their success, but it also speaks to the challenges of differentiation on the world's most popular platform."
"Looking ahead, we anticipate strong momentum going into the fourth quarter, and another record quarter and year in the worldwide smartphone market," added Llamas. "With already strong growth in 3Q13 and multiple vendors launching flagship models, the market will be poised to reach one billion units for the year. It's a significant milestone considering the market shipped just half a billion units in 2011. Moving forward, what remains to be seen is how the various companies and platforms will stay differentiated and relevant in the increasingly competitive market."
Smartphone Vendor Highlights
Samsung easily maintained its leadership position, shipping more units than the next four vendors combined. Samsung's flagship models received the lion's share of attention during 3Q13, with more carriers adding the Galaxy S4, continued demand for the Galaxy S III, and the introduction of the Galaxy Note 3. Despite the popularity of those models, it was the company's long line of mass-market smartphones that helped fuel volumes to reach a new record level.
Apple's total volumes speak to the early success of the iPhones 5S and 5C, and the softening demand of older devices prior to the new models launching. The iPhone 5S lived up to the hype of the gold case and the fingerprint sensor, and the iPhone 5C with an array of colors. At the same time, limited usability on the fingerprint sensor and higher-than-expected pricing on the iPhone 5C drew mixed reactions. Still, this did not prevent Apple from enjoying a record 9 million units shipped in their debut.
Huawei returned to the list of top five vendors after a one-quarter hiatus, narrowly beating out Lenovo and LG. In fact, less than a million units separate Huawei from the next two vendors, underscoring how tightly contested the market has become following Samsung and Apple. Huawei relied on Asia/Pacific for the bulk of its shipment volumes, but the company continued to make headway into Europe and the Americas with volumes exceeding one million units in each region.
Lenovo posted the largest year-over-year increase among the leading vendors, enough to push past LG to claim the number four position worldwide. The company relied on its stronghold in Asia/Pacific, and particularly China, where the overwhelming majority of its smartphones went. Lenovo has also made continued progress in other markets, pushing into Latin America and EMEA.
LG slipped to fifth place, but nevertheless posted strong double-digit year-over-year smartphone growth (72.2%). Although volumes were flat from the previous quarter (12.0 million units), LG's product portfolio shows continued maturity at the high-end of the market. Key to its success was the launch of the Optimus G2 and a continued strong reception for the Optimus G and the Optimus G Pro. In contrast was LG's performance in emerging markets, where 3G competition intensified.

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market share,
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